Why Gamification Works? Part 2: Engagement

Gamification Creates Engagement

Engagement is the willingness to perform certain actions that lead to taking part in a certain experience.

What the “action” and the “experience” are is up to us.

Most traditional media, such as books and films, try to make the activity as simple as possible. Members of the audience are simply asked to pay attention. This doesn’t prevent media from providing a wide variety of experiences, to the point where no two pieces are exactly alike. Traditional media prove that we can offer engagement to any person or group, because there is always an experience they find valuable. Continue reading Why Gamification Works? Part 2: Engagement

The influence of gamification on IT employees’ motivation

Gamification now and then

Since the dawn of history games played a significant role in human’s life. Their main goal was to provide entertainment, relaxation, bring relief to pains and sorrows after a hard day spent on plowing a field or conquering another medieval village. Well, fortunately, in XXI C. games and entertainment have been successfully implemented in slightly different areas of life.

Continue reading The influence of gamification on IT employees’ motivation